Google Ads

Google Ads captures demand at the exact moment people are ready to compare options or enquire. We plan and manage highly profitable campaigns, backed by more than a decade of experience working with WA’s leading brands.

We turn Google Ads into predictable revenue

When someone searches for a service, location or solution, they are signalling intent. Showing up at that moment creates an opportunity to influence the decision before it is made.

However, reliability depends on a carefully planned approach. Poor structure, targeting or unclear conversion paths can quickly eat through budgets. When managed properly, Google Ads becomes a reliable acquisition channel that supports bookings, enquiries and revenue without relying on guesswork.

Lemonade Digital paid media specialists at work

What we deliver

Our approach prioritises strategy, structure and relevance, so performance improves without burning budget.

As search results change and AI overviews push organic listings further down the page, Google Ads plays an increasingly crucial role in capturing demand at the moment intent is highest. When planned properly, it becomes a predictable driver of enquiries, bookings and revenue, not just another line item in your spend.

You can expect

Predictable revenue by appearing in searches that show readiness to act, capturing demand at the right moments

Better lead and enquiry quality through strategic messaging and targeting, filtering our low quality enquiries

Commercial cost control with spend managed within clear efficiency boundaries, aligned to margins, capacity, and performance targets

Fast results as Google Ads delivers immediate visibility and data while longer-term channels like SEO continue to compound

Google Ads are more than just search ads

Our team is specialised in implementing a range of different campaign types, each with a defined role:

Search

Capture demand from people actively looking for your service or solution.

Performance Max

Extend reach across Search, YouTube, Display, Discover and Gmail once strong conversion signals are established.

Display and remarketing

Stay visible to previous visitors, reinforce relevance and bring users back when they’re ready to act.

AI Max

Used selectively to expand reach and efficiency where automation adds value, guided by clear inputs, strong conversion data and ongoing human oversight.

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Headshot of Jonathan Gilbert

Meet your Google Ads specialists

You’ll work directly with senior paid media specialists who understand how Google Ads connects to strategy, measurement and real business outcomes. Our team has over a decade of experience managing Google Ads for local, national and international brands where lead quality and cost control matter.

Frequently Asked Questions

How quickly can Google Ads start working?

Early results can be seen within the first week of launch, but predictable performance comes from ongoing optimisation.

Do you guarantee results?

Our results speak louder than guarantees. We leverage proven strategies and rigorous optimisation to drive consistent, measurable improvement for our clients

Is Google Ads suitable for every business?

Google Ads works best where clear search intent and conversion paths exist. We assess suitability before recommending investment.

How is performance measured?

We focus on conversions, efficiency and enquiry quality, supported by regular reporting and clear performance targets

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